Philippines: San Miguel records sales revenues increase in the North of China
San Miguel Corporations beer operations in North China recorded a 7 % increase in sales revenues for the first half of 2005. It was due in great part to theutilization of its manufacturing, marketing, sales and distribution facilities, according to the firms statement to the Philippine Stock Exchange last week.
SMCs North China beer venture owns and manages San Miguel Baoding Brewery Co. Ltd. located in the western part of Baoding City, Hebei province, which is in the middle of three other major cities: Tianjin, Shijiazhuang and Chinas capital, Beijing.
The North China operations local brand Blue Star Beer has earned the title "City Beer of Baoding," served at all official city functions. The brand accounts for 96 % of the San Miguel beer sales revenues in Northern China.
Other brands contributing to SMC North China operations growth include San Miguel Pale Pilsen, San Mig Light and Valor which like Blue Star are perennial winners of gold medals of excellence in the international product quality competition.
E-malt.com, la fuente de información global para los profesionales de la industria cervecera y de malteado. Los boletines quincenales de E-malt.com incluyen las últimas noticias de la industria, estadísticas en gráficos y tablas, precios mundiales de cebada y malta, y otra información relevante. Haga clic aquí para obtener acceso completo a E-malt.com. Si usted es un cliente de Castle Malting, puede obtener acceso gratuito al sitio web y publicaciones de E-malt.com. Contáctenos para obtener más información en marketing@castlemalting.com.